November 11th, 2009

You ARE In Control …. A Tale of Two Job Seekers

Dave was an attorney with a big law firm. His dream was to move into a corporate counsel role with a big corporation. When he first hired me to write his resume and coach him, he spent a lot of time telling me about how underappreciated he was at his current firm.
When we would brainstorm ideas on how he could transition into his chosen industry, he constantly repeated that he “already tried that.” In fact, Dave spent a lot of time shooting down most ideas I knew would help him tremendously.

When we talked about job search strategies, he shared with me that he didn’t have any time. “Surely you understand,” he would say.” I am an attorney and I work incredibly long hours. Plus I have a family.” I had worked with dozens of attorneys before so I indeed understood and was experienced in helping attorneys with successful time management – but Dave wouldn’t hear it.

When we discussed his salary goals he said he had to make at least 30% more than what he currently made to “justify the move.”

Despite the building complexities Dave was creating for himself, he maintained he wanted to be in a new position in less that 60 days. When I attempted to share with Dave that it appeared that he was neither ready nor willing to do what it would take to move forward, he simply ignored my comments.

Dave never did make his corporate counsel move. He took a job with another firm… A job that a recruiter had called to pitch him over the phone. It was the first and only opportunity Dave ever explored.

The story above illustrates how brilliant professionals can undermine their own career progress through not taking responsibility for their job search goals, not being willing to step outside their comfort zone and refusing to accept new ideas.

And then there was Brian.

Brian hired me as a career coach during a major transition in his life. He drove all the way from Houston to San Antonio to meet with me in person and discuss his situation.

He was a SVP for a mid size company in Houston and he was really ready for a CMO position with a large firm. He had done his research and picked two industries he was interested in exploring further.

He knew he had one chance to make a great first impression and he wanted to do it right. He wanted help researching particular companies, identifying what job search strategies would give him the most leverage and he wanted to make sure his resume was written to best position him for a CMO title.

I will always remember how positive Brian was. He always seemed to see the glass as half full. He took responsibility for his ultimate success, and he stayed focused on the strategies I showed him to get quality interviews. He knew the power of a team approach.

Brian was busy and had a family too, but he made his career transition a priority during that window of time by creating a weekly schedule he could manage and staying committed to it.

He landed several high quality interviews and accepted an offer from a company he was truly excited about – at the compensation level that met his goals (nearly 20% more than his previous position). It didn’t happen overnight, but it did happen within four months of our working together.

One of his goals was to work out of his home one day per week. We developed a strategy and Brian successfully negotiated this into his compensation package. He and his wife were thrilled.

Brian invested in himself and in his career move because as he put it, he knew that “for every $100 he put in, he would get $1000 back.” And indeed he did.

Brian was willing to listen. That was not true for Dave.

Being “successful” has so much to do with one’s mindset. And coupled with an industry expert’s guidance, moving forward happens much more quickly and easily.

So if you want to get yourself and your job search “unstuck,” it’s a wise move to first make sure you are committed to doing what it takes to reach your goals before you hire a job search coach or resume writer. However once you are certain about your commitment to your own success, these partnerships can make getting there faster and easier and your confidence, clarity and motivation will soar.

October 22nd, 2009

An Easier Way To Find A Job In Texas

Ah! What a refreshing post by Mark Hovind President of Jobbait.com on CareerHub.

He outlines 190 growing markets in Texas and suggests what smart job seekers do…identify market growth then simply penetrate that market.

Here are some growing markets for Texas:

San Antonio had 17 Hot Spots including

Food and Beverage Stores
Credit Intermediation and Related Activities
Professional, Scientific, and Technical Services

Austin had 15 Hot Spots including

Finance and Insurance
Professional, Scientific, and Technical Services
Accommodation and Food Services

you can read the entire post here.

October 8th, 2009

Do You Need a Job Search Coach?

I recently returned to Total Picture Radio to be interviewed by Peter Clayton on this topic. You can listen to the entire 30-minute interview here:

http://www.totalpicture.com/shows/career-transition/job-loss-can-a-career-coach-help.html

September 30th, 2009

Ensure a Good Future In The Insurance Industry

Source: CareerProNews

What would happen if the sewer system in your town backed up and your home was covered with a foot of muck? Or what if someone snipped through your lock and rode off with your bike? Thanks to the insurance industry, you probably wouldn’t have much to worry about. Insurance is designed to cover these types of losses.

The insurance industry is huge. Doctors, lawyers, actuaries, computer experts and public speakers are just a few of the talented individuals who come together to make the industry tick. No matter what your skills are, the insurance industry is a viable career option.

“Insurance can mean so many things,” says Heather Clowater. She is an assistant manager of human resources at a group of insurance companies. “Our market is the high-end client — the $2-million home, the yacht and the jewelry collection,” she says.

But wealthy people aren’t the only clients in the insurance business. Churches, homes, people, cars, bicycles, clothing — all of these things are insurable.

Insurance works like this: everyone pays a little to cover the losses of a few. The money (premiums) goes into a big pot at the insurance company. When someone suffers a loss, they are able to take money from the pot to recover what they’ve lost.

Remember the Y2K millennium bug at the turn of the century? According to Phillips Nizer Benjamin Krim and Ballon (a law firm), Nike attempted to claim as much as $110 million in insurance for the costs of fixing up the Y2K mess. If it weren’t for insurance, companies like Nike would have been forced to fork out millions of dollars.

Insurance is Here to Stay

The insurance industry has a bad rap for being boring. Trudy Lancelyn is the deputy executive director of the Insurance Brokers Association of British Columbia. She points out that it’s a very traditional industry. “There’s been insurance for hundreds of years and there always will be,” she says. “It’s not something that goes through fads.”

Unlike some high-tech industries, the insurance industry isn’t grabbing the world’s attention. It is, however, a stable industry. And it’s here to stay. “Insurance is one of those products that is not so volatile,” says Clowater. “Everyone needs insurance.”

Clowater’s company is a prime example of just how stable this industry is. It’s been around since the 1880s and it’s still growing at a steady pace. “This year alone, we hired 10 or 11 trainees,” says Clowater. “So, certainly we are growing.”

The insurance industry needs workers with hundreds of different talents and specialties to make it run smoothly. Clowater’s firm, for example, has an accounting department, a collections department, a customer service department and an IT department. Just imagine how many different skill sets are called upon in each of those separate departments!

Here are just a few of the titles that insurance employees may hold: actuary, actuarial assistant, case manager, underwriter, broker, casualty adjuster, customer service rep, sales rep, marketing rep and auditor.

Since the industry experiences steady growth, there is always a well-rounded selection of jobs available. “Our vacancy positions [are] across the board,” says Clowater. “It’s not just underwriting or claims or IT jobs.”

This is a very traditional, pen-and-paper industry, although Lancely says that there are IT positions available. “Like anything else,” she says, “the large, multi-branch brokerages would probably have an in-house IT person.” But there certainly isn’t a wild cry for IT experts in the world of insurance.

Getting There

Since the insurance industry is so diverse, there isn’t a standard educational pathway for getting involved. It depends on the company you work for, the state or province you’re working in and the position you’re after. In fact, Clowater believes that this lack of structure may be the biggest stumbling block for students — the career path simply isn’t straightforward.

“For anyone who is going to get into actuarial sciences, there are undergraduate programs out there,” says Gretchen Schaefer. She is the media relations director for the American Insurance Association. She adds that actuaries take courses and classes throughout their careers. “It’s just an ongoing education.”

For anyone becoming an insurance agent, there are licensing requirements. These differ from state to state.

In some cases, a generalist background combined with a pleasant demeanor is all you’ll need. For example, the human resources department at Clowater’s company isn’t necessarily looking for someone with an insurance background. “We’re just looking for someone that has a general business background or a university degree,” explains Clowater.

Take Schaefer’s background, for example. “I had a communications and marketing background,” she says. It was enough to get her foot in the door. “It’s really a matter of learning the industry,” she says.

Once you’re in the industry, there is no shortage of certificates or professional examinations that you can obtain to improve your status, ability and wage. For certain positions, like actuary, you’ll be expected to upgrade your qualifications continually.

Clowater encourages young people to stop and think about just how huge the insurance business really is. “Whatever your interests are, think of it as an option.”

If you have any doubts at all, pay a visit to a local insurance company. See if you like the atmosphere and start making your connections. “There is a lot to learn. It’s a very interesting industry,” says Schaefer.
Net Sites

American Insurance Association
A great source for industry info
http://www.aiadc.org/

Insurance National Search, Inc.
Linking employers with job hunters
http://www.insurancerecruiters.com/

Insurance Journal
Online industry news
http://www.insurancejournal.com

Speaking of Insurance
Learn the lingo
http://www.insurance-canada.ca/consinfogeneral/lingo.php

September 21st, 2009

Secrets of The Job Hunt: Do You Need A Job Search Coach? A 7-Point Checklist To Tell If You Do

I was recently interviewed by C.M. Russell, (webmaster, blogger and podcaster for the online job search)
on his Secrets of the Jobhunt Podcast which is sponsored by JobRadioFM.

I love this topic: how to tell if you need a job search coach. You can listen to the 20 minute podcast here:

http://chrisr2.hipcast.com/deluge/18b89df9-76cc-139b-da74-a8dc7b486066.mp3

September 15th, 2009

7 Ways To Supplement Your Income During Your Job Search

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Are you in a full-time job search? Many job seekers who are find that supplementing their income until they land their next job takes a lot of pressure and anxiety off of them and helps to build their confidence and keep their energy and motivation up.

It’s actually not difficult to create one or more temporary income streams using the following strategies:

# 1. Management Consulting – jobs in management consulting (according to the Bureau of Labor Statistics) have DOUBLED over the last 10 years. If you are experienced in your niche, this can make exceptional additional income! Guru and Elance are great sites for getting the word out and giving you the ability to instantly bid on projects. www.flexjobs.com has an annual fee of $49 or you can sign up by the month – word from my clients is that this is an excellent site and resource.www.realmatch.com is yet another option.

# 2. Higher Ed Adjunct Teaching – teach part-time in your area of expertise and get paid for it! Adjunct teaching is increasingly popular with state and local colleges as they do not have to cover benefits.

# 3. Ebay/Craiglist – the business you can do using these mediums is pretty phenomenal. I know many people who generate significant passive income off these sites.

# 4. Interim Executives – many companies are looking for interim executives for various reasons. Most of the largest recruitment firms in the U.S. including Heidrick and Struggles, Russell Reynolds, Spencer Stuart and Spherion now have specialized practice areas for interim executive placement.

# 5. Corporate Project Assignments – gear a version of your resume toward project assignments, highlighting the key skills/strengths you are really experienced in. This strategy appeals to companies (even for some full time positions) because these positions don’t require automatic long-term commitments, benefit packages and contracting projects can generally meet many corporate challenges at significant savings to them. The benefits to you are clear including getting your foot in the door for more permanent work and giving you a chance to see if you and said company are a fit!

# 6. Register With Your Local Temporary Agency – employers hire mid-level professionals for project assignments through temp firms.

# 7. Earn Income From Your Hobby – a few things I have seen people do in the past includes selling fresh baked bread or veggies at their local farmers market, dog boarding, day care, ghostwriting, graphic design, selling antiques, equestrian lessons and photography.

September 2nd, 2009

8 Common Pitfalls When Navigating Through The Hidden Job Market & How To Avoid Them – So You Can Move Confidently & Purposefully Forward Towards Your Goal – Part 2

When you are setting up a turnkey job search campaign and trying to tap into the hidden job market, you may happen upon some hurdles that can stop you in your tracks, shake your confidence and cause you to doubt yourself or tempt you to settle for much less than you deserve. In my previous feature article I covered how fear, negative thoughts, perfectionistic and isolating behaviors can create sticking points for you. Here are the final four pitfalls and how you can avoid them:

Pitfall #5: Not being open to try new job search methods

In this job market you are going to have very little success if all you do is answer a handful of posted jobs.

My clients who are having success right now are the ones that are using direct mail programs, learning how to research and use strategies to tap into the hidden job market (actually quite easy) and learning about social networking.

Pitfall #6: Putting all your eggs in one basket

I worked with a client once who secured three interviews a week after I sent this client her final resume copy.

She was so excited, and I was excited for her. But when I asked her how her job search strategies were going she said she was just waiting for her immediate interviews to pan out before she did anything else. Though I encouraged her not to do this, her mind was made up.

Six weeks later all three potential job opportunities fell through and my client was left with an empty basket and the daunting task of starting all over again from scratch.

Moral of the story: keep your pipeline full and your job search activities consistent until your first day at your new company.

Pitfall #7: No Strategy

In order to be successful in your job search, you have to have a foundation of basic goals and a clear understanding of your driving motivators.

If you don’t, you aren’t going to know what to focus on or where to best invest your time and energy.

I have worked with job seekers who when they first came to me shared that they had been in “I’ll know it when I see it” job search mode for over a year with nothing to show for it.

So, know what industries you are targeting and why, what your salary goals are, your timeframe and your basic game plan before trying to move forward. You’ll be so glad you did!

Pitfall #8: Work/life imbalance

You can’t job search 8-hrs a day. Well, you can but if you do you will probably be feeling drained and burnt out in no time at all.

During a job search you will most likely be experiencing more stress than normal. It’s important that you take better care of yourself and take more time off then perhaps you are accustomed.

This isn’t a luxury! It’s actually a vital part of your successful job search.

Eat right, get plenty of rest and do plenty of those things you love to do. This way you will have plenty of energy for creativity and strategy. You will be rested, clear-headed and enthusiastic in your job interviews which will make a positive impression.

If you see yourself in any one of pitfalls, take heart and use these simple techniques to break through the hurdles so you can stay focused and confident as you move toward the career opportunity you really want.

August 26th, 2009

Special Announcement: Learn The Secrets To Tapping Into The Hidden Job Market

j0178830Mary Elizabeth Bradford, nationally recognized tactical job search coach and certified resume writer is offering an unprecedented opportunity to job seekers. Now you can receive coaching to learn to tap into the hidden or unadvertised job market for $35 for a 6-week program. Learn more here:

http://www.maryelizabethbradford.com/mastermind.php

Dave Perry, Co Author of Guerrilla Marketing For Job Hunters 2.0 says in recessionary times – 95% of jobs are stealth or hidden jobs. If you are in a job search you MUST learn how to find hidden and unadvertised opportunities.

There is NOTHING in the market for job seekers that comes close to giving this much value at this price point. It doesn’t matter where you are at in your career, executive level or just starting out… this is critical information that will help you land the job you want and even exceed your salary expectations.

August 21st, 2009

Common Pitfalls When Navigating Through The Hidden Job Market & How To Avoid Them – So You Can Move Confidently & Purposefully Forward Towards Your Goal – Part 1

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When you are setting up a turnkey job search campaign and trying to tap into the hidden job market, you may happen upon some hurdles that can stop you in your tracks, shake your confidence and cause you to doubt yourself or tempt you to settle for much less than you know you deserve. Here are 8 common pitfalls and how you can avoid them:

Pitfall #1: Thought Paralysis
Find yourself talking your way out of multiple potential opportunities? You may have job search thought paralysis!

This can lead to hours of heavy contemplation and internal dialogue concerning each move your make in your job search.

Soon hours turn into days and days turn into weeks!

Don’t fall for negative internal dialogue! No one can know what company is hiring internally and you can’t read the minds of potential employers.

Countless times my clients have told me that their incredible job opportunity came from the most surprising place or out of the most unique circumstances.

The solution: if in doubt – send your resume anyway.

Pitfall #2: Fear
Bill Briggs was the first man to ski Wyoming’s Grand Tetons. His friends told him it was impossible and he was crazy. On top of that Bill had a surgically-fused hip. He knew he would have to reckon with cliffs thousands of feet high, falling rock and potential avalanches.

Regardless he took the challenge. Bill stated simply: “If there is no risk there is no adventure. Adventure is a part of life.”

Your career – and certainly the wild ride of changing jobs is indeed an adventure and one that makes demands on your virtues, including bravery.

It is worth giving your job search 100% simply because you are worth the job you want.

How do you get through the fear? By facing it head on. Break the inertia caused by fear with action. Make a list. Do at least one thing right now. Do two more things tomorrow. Three simple steps will get you traction and lead you quickly and positively to more action.

Pitfall #3: Perfection Paralysis
Feel like everything must be perfect before you can move forward? This is a common pitfall that can stop your job search before it even begins.

Your goal needs to be progress not perfection. Although this might not be your motto in other areas of your life, when it comes to your job search, the key is implementation.

One client said to me once regarding making follow up phone calls: “I just can’t get it right.”

Of course we all need a solid and effective phone script, but the secret isn’t in getting it right as much as it is just getting it done.

The best way to move forward is to make a list regarding whatever project you are working on. Make a detailed list of each step you need to take. Now make a note of what tasks you can do, what tasks you don’t know how to do and what tasks you know how to do but don’t want to do. Now you can figure out what you can start on right now, what you need to farm out to someone else and what you need to hire someone to help you with.

Pitfall #4: Doing Everything Yourself
Not knowing how to do something often acts like quicksand and can stop your whole job search in its tracks.

Conducting a job search involves a lot of little parts and pieces and one of the reasons why it is so tempting to fall back on job boards is because it has a system. You do A, B, and C and then your done. And you feel like you have at least done something.

To avoid this you must make what you know you should be doing manageable. You must create a system so that your job search is turnkey.

There is also the mundane tasks that are associated with a job search. Have you ever figured out how much you make by the hour? If you make around 100k per year at an 8-hour a day / 5-day work week you would be making about $48 per hour. So, if you spending hours and hours trying to rewrite your resume yourself, printing out resumes and licking envelopes you need to ask yourself: are these tasks worth $48 an hour?

Sub this energy draining work out! Hire a resume writer. Go to InstiPrints, hire a virtual assistant or your own teenager and get them to help you with the administration for a third of the cost of you doing it yourself.

This way you can concentrate on the big payoff activities that are worth your salary.

This will ensure that these important tasks get done and you stay motivated!

July 24th, 2009

How To Handle Employment Gaps On Your Resume & In Interviews

-I was honored to have recently been interviewed for an article that ran on The Wall Street Journal’s new finance site, FINS. You can check it out here:

http://www.fins.com/Finance/Articles/SB124715087851818333/Finance-Job-Lag-Explaining-Employment-Gaps-on-Your-Resume-and-in-Interviews