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Posts Tagged ‘unadvertised job market’

How to Avoid The 8 Most Common Job Search Pitfalls So You Can Move Confidently Towards Your Career Goals: Part 2

Wednesday, July 2nd, 2014

As I mentioned in Part 1, job search can be challenging. Here are my last 4 common pitfalls and how you can avoid them:

Pitfall #5: Not Being Open to Try New Job Search Methods

In this job market you are going to have very little success if all you do is answer a handful of posted jobs.

The Solution: Put Yourself Out There and Do Something New

My clients who are having success right now are the ones that are using direct mail programs, learning how to research and use strategies to tap into the hidden job market (actually quite easy) and learning how to leverage LinkedIn to pull opportunities to them.

Pitfall #6: Putting All Your Eggs in One Basket

I worked with a client once who secured three interviews a week after I sent this client her final resume copies.

She was so excited and I was excited for her. But when I asked her how her job search strategies were going, she said she was just waiting for her immediate interviews to pan out before she did anything else. Though I encouraged her not to do this, her mind was made up.

Six weeks later, all three potential job opportunities fell through and my client was left with an empty basket and the daunting task of starting all over again from scratch.

The Solution: Keep Going

You can avoid this pitfall by keeping your pipeline full and your job search activities consistent until your first day at your new company.

Pitfall #7: No Strategy

In order to be successful in your job search, you MUST have a foundation of basic goals and a clear understanding of your driving motivators. If you don’t, you aren’t going to know what to focus on or where to best invest your time and energy.

I have worked with job seekers who when they first came to me shared that they had been in “I’ll know it when I see it” job search mode for over a year with nothing to show for it.

The Solution: Know What You Want

Know what industries you are targeting and why, what your salary goals are, your time frame, and your basic game plan before trying to move forward. You’ll be so glad you did!

Pitfall #8: Work/Life Imbalance

You can’t job search 8 hours a day. Well, you can, but if you do you will probably be feeling drained and burnt out in no time at all.

During a job search you will most likely be experiencing more stress than normal, so it’s important that you take better care of yourself and take more time off then perhaps you are accustomed.

This isn’t a luxury! It’s actually a vital part of your successful job search.

The Solution: Strike a Balance

Eat right, get plenty of rest and do plenty of those things you love to do. This way you will have lots of energy for creativity and strategy. You will be rested, clear-headed and enthusiastic in your job interviews, which will make a positive impression.

So, if you see yourself in any one of pitfalls, take heart and use these simple techniques to break through the hurdles so you can stay focused and confident as you move toward the career opportunity you really want!

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How to Avoid The 8 Most Common Job Search Pitfalls So You Can Move Confidently Towards Your Career Goals: Part 1

Thursday, June 26th, 2014

A job search is very exciting, but it does not come without its challenges – challenges that can stop you in your tracks, shake your confidence and cause you to doubt yourself, or tempt you to settle for much less than you know you deserve. Here are the first 4 common pitfalls and how you can avoid them:

Pitfall #1: Thought Paralysis

Have you found yourself talking your way out of multiple potential opportunities? You may have job search thought paralysis!

This can lead to hours of heavy contemplation and inner dialogue concerning each move you make in your job search.

Soon hours turn into days and days turn into weeks!

Don’t fall for negative internal dialogue! No one can know what company is hiring internally and you can’t read the minds of potential employers.

Countless times my clients have told me that their incredible job opportunity came from the most surprising place or out of the most unique circumstances.

The Solution: When in Doubt, Send Your Resume Anyway

Don’t assume you know what the company, other party or networking contact is thinking! Go ahead and send your resume.

Pitfall #2: Fear

Bill Briggs was the first man to ski Wyoming’s Grand Tetons. His friends told him it was impossible and that he was crazy. On top of that, Bill had a surgically fused hip. He knew he would have to reckon with cliffs thousands of feet high, falling rock and potential avalanches.

Regardless of all that, he took the challenge. Bill stated simply, “If there is no risk, there is no adventure. Adventure is a part of life.”

Your career – and certainly the wild ride of changing jobsis indeed an adventure, and one that makes demands on your virtues, including bravery.

It is worth giving your job search 100% simply because you are worth the job you want.

The Solution: Face Your Fears Head On

Face those fears by taking small steps and breaking down your tasks. Create systems and celebrate small successes. Make a list. Do at least one thing right now. Do two more things tomorrow. Three simple steps will get you traction that will lead you quickly and positively to more action.

Pitfall #3: Perfection Paralysis

Feel like everything must be perfect before you can move forward? This is a common pitfall that can stop your job search before it even begins.

Your goal needs to be progress, not perfection. Although this might not be your motto in other areas of your life, when it comes to your job search, the key is implementation.

A client said to me once regarding making follow-up phone calls: “I just can’t get it right.”

Of course we all need a solid and effective phone script, but the secret isn’t in getting it right as much as just getting it done.

The Solution: Make a List

The best way to move forward is to make a plan regarding whatever project you are working on. Create a detailed list of each step you need to take. Now make a note of what tasks you can do, what tasks you don’t know how to do, and what tasks you know how to do but don’t want to do. Now you can figure out what you can start on right now, what you need to farm out to someone else, and what you need to hire someone to help you with.

Pitfall #4: Doing Everything Yourself

Not knowing how to do something often acts like quicksand and can stop your whole job search in its tracks.

Conducting a job search involves a lot of little parts and pieces and one of the reasons why it is so tempting to fall back on job boards is because it has a system. You do A, B, and C and then you’re done. And you feel like you have at least done something.

To avoid this you must make what you know you should be doing manageable. You must create a system so that your job search is turnkey.

There is also the mundane tasks that are associated with a job search. Have you ever figured out how much you make by the hour? If you make around 100k per year at an 8-hour a day / 5-day work week you would be making about $48 per hour. So, if you spending hours and hours trying to rewrite your resume yourself, printing out resumes and licking envelopes you need to ask yourself: are these tasks worth $48 an hour?

The Solution: Delegate

Sub this energy draining work out! Hire a resume writer. Go to InstiPrints, hire a virtual assistant or your own teenager and get them to help you with the administration for a third of the cost of you doing it yourself.

This way you can concentrate on the big payoff activities that are worth your salary.

This will ensure that these important tasks get done and you stay motivated!

Stay tuned for Part 2 and my last 4 pitfalls!

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The Hidden Job Market Explained by the Top Expert in the US

Wednesday, June 20th, 2012

Finding the hidden jobs is easy, and anyone can do it. This video shows you how to find as many as you want. This video was made by my dear friend and mentor, the late Mark Hovind who passed away a few months ago. Mark was the only expert in the US that aggregated numbers from the BLS/US Census Bureau to educate job seekers that there are plenty of jobs available at all job levels all across the US.

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What Exactly IS the Hidden Job Market and WHY Should I Care? Part II

Tuesday, April 27th, 2010

In part one of this post, we looked at the facts and fallacies of the hidden job market including why you should consider tapping into it, why you should consider sending your resume to a company that has not advertised positions matching your skills and the level of experience you should be at in order to benefit from the hidden market.

Now I bet you are wondering precisely how to tap into the unadvertised market. There are three strategies to quickly get you started focusing on and finding great jobs that will never see a major job board.

Tip #1: Create a plan

If you are going to launch a proactive job search (i.e. knowing precisely what you are looking for, then reaching out to get it) vs. a reactive job search (i.e. passively scanning posted jobs, waiting to find the one that fits you) then it’s crucial you know the following things:

Your target markets

(e.g. Construction, commercial healthcare development, pharmaceutical, medical device, etc…)

Your titles & positions

(e.g. sales executive, VP of sales and marketing, business development director)

Your geographic parameters

(e.g. can’t leave Minneapolis, all of US, California only)

Your timeline

(e.g. need a job NOW, in the next 30 days, would like to make a change in the next 6 months)

Tip #2: Choose three main job search strategies for tapping into your market

Now that you have your plan, you should be crystal clear on what you want! Here are just a few unadvertised techniques you can utilize:

Growing/changing or moving companies: These are companies that are expanding, merging, acquiring other companies, are rolling out new products or services or are moving. These companies that are actively changing and/or growing offer you, the job seeker, an opportunity to offer your skills and strengths in order to help them.

Executive recruiters: Identify executive recruiters that are familiar with your industry and/or level of position. They often have contracts to fill positions of which the majority will never be advertised. Recruiters probably won’t be helpful to you if:

You are radically changing industries, a recruiter may not be the best source for you as they will be looking for “a match.”

Recruiters may be helpful if:

You plan on staying in your current industry, you have had less than 3 jobs in 10 years and you look fantastic on paper.

Direct company contact: The secret here is in the numbers. Contacting a company directly (fully knowing they probably have multiple open positions that are not advertised) is a great way to take leadership and control over your job search. Are you interested in looking at the higher education market in your state or the top organic food manufacturers in the US? Or maybe the fastest growing healthcare oriented businesses in your city? All of these “lists” are accessible to you and allow you to easily tap right into your market of focus!

Tip #3: Manage your job search like a professional project

Once you have your plan and have determined the best place to gather your resources and your general strategy, you must make a simple plan to move forward. Depending on your timeframe, pick the hours and the days each week that you plan to invest in your next career move. Block out those times and stick to them! Honor your commitment to your job search just like you would honor your commitment to your present employer to show up on time each day.
During your job search activity, keep things really simple and focus on the actions you are taking, not the results!

This way you can celebrate your initial “successes,” which in the beginning are the completion of each of your daily and weekly goals. The results will unfold elegantly and abundantly and you will enjoy feeling that satisfaction of success whether you are investing in marketing yourself or basking in the warm glow of landing your third or fourth interview!

Be careful not to devalue the importance of this tip. This strategy is one of the main points to averting thoughts of despair and feelings of overwhelm.

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Special Announcement: Learn The Secrets To Tapping Into The Hidden Job Market

Wednesday, August 26th, 2009

j0178830Mary Elizabeth Bradford, nationally recognized tactical job search coach and certified resume writer is offering an unprecedented opportunity to job seekers. Now you can receive coaching to learn to tap into the hidden or unadvertised job market for $35 for a 6-week program. Learn more here:

http://www.maryelizabethbradford.com/mastermind.php

Dave Perry, Co Author of Guerrilla Marketing For Job Hunters 2.0 says in recessionary times – 95% of jobs are stealth or hidden jobs. If you are in a job search you MUST learn how to find hidden and unadvertised opportunities.

There is NOTHING in the market for job seekers that comes close to giving this much value at this price point. It doesn’t matter where you are at in your career, executive level or just starting out… this is critical information that will help you land the job you want and even exceed your salary expectations.

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Resume Tips: Why Isn’t My Resume Landing Me Interviews?

Monday, December 8th, 2008

This is a very common question I receive from new clients. There is no one right answer, but there are some quick and easy steps you can take to make sure you are assessing your situation correctly.

Usually when a professional isn’t getting responses or quality interviews from their resume, the reason falls within one of these categories:

• The resume is poorly written

• The resume hasn’t been distributed widely enough to generate interest

• The methods with which the resume is being distributed are generally poor methods

Let’s take a look at each category:

The resume is poorly written
The problems I see with resumes are too extensive to go into too much depth here, however basic reoccurring problems include resumes that are too wordy, resumes that are not laser focused on the preferred industry and resumes that aren’t loaded with quantifiable achievements.

Unfortunately it’s not uncommon for me to see resumes that were “written professionally” by a resume writer or outplacement agency that just don’t cut it.

In short, if you can’t afford a resume writer, look for up-to-date resume samples via print or online media and do your best to use them as a template. Read several how-to articles on resume writing basics so you know what to emphasize.

Finally, if you hire someone to write your resume for you, make certain they are certified through a reputable association (CMI or CDI for example) and that they have ample experience. Prices can range from as little as $300 to $3,000. Hire the best you can afford. You are worth it.

The resume hasn’t been distributed widely enough to generate interest
It’s a common error to feel that a submission of 10 to 20 resumes via a job board is a good call to action. Unfortunately most people will find that this produces little, if any results. Yielding slight higher results (optimistically 5 %+) include niche job boards, paid job boards, association job boards and direct-to-company websites.

The methods with which the resume is being distributed are generally poor methods
Do you want to see better than a 5% response rate? Then you are going to want to learn basic techniques to tap into the unadvertised job market.

Many people mistakenly believe this means “networking”. It does not, though learning basic networking techniques (that don’t involve calling everyone you know to ask them if they know who is hiring) will both boost your confidence, lower any contact-anxiety you may have and increase your overall results.

A final word about professional help
A certified resume writer and/or job search coach isn’t just for the 6-or-7 figure professional with money to burn.

In fact, a good resume writer and job search coach can save you a substantial amount of money, and that’s not hype. A few of the results a professional can help you achieve include:

• More interviews
• Bigger offers
• Shorter job search

If you are in between jobs, then the sooner you land your next position, the sooner you can regain your monthly income. Just saving one month of wasted effort in a job search can easily translate to savings of thousands of dollars.

A good job search coach knows how to help you identify and reach your goals. They have a goody bag of resources you probably would be hard pressed to find on your own and don’t forget that this help is often tax deductible (check with your CPA for details).

You can take what you learn and apply to your long term career strategy and future career transitions. Bottom line, an effective and meaningful investment in yourself and your career.

Before you decide what your next best step is in your career search, take a few minutes to apply the points in this article to your current situation. This will help you determine the solutions right for you so you can move forward with confidence.

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What Exactly IS the Unadvertised Job Market and WHY Should I Care? Part II

Thursday, October 2nd, 2008

 

In part one of this article, we looked at the facts and fallacies of the hidden job market including why you should consider tapping into it, why you should consider sending your resume to a company that has not advertised positions matching your skills and the level of experience you should be at in order to benefit from the hidden market.

 

Now I bet you are wondering precisely how to tap into the unadvertised market. There are three strategies to quickly get you started focusing on and finding great jobs that will never see a major job board.  

 

Tip #1: You have to have a plan

If you are going to launch a proactive job search (i.e. knowing precisely what you are looking for, then reaching out to get it) vs. a reactive job search (i.e. passively scanning posted jobs, waiting to find the one that fits you) then it’s crucial you know the following things:

 

Ø      Your primary target markets

(e.g. biotechnology, pharmaceutical, medical device)

 

Ø      Your primary positions

(e.g. sales executive, VP of sales and marketing, business development director)

 

Ø      Your geographic parameters

(e.g. can’t leave Minneapolis, all of US, California only)

 

Ø      Your timeline

(e.g. need a job NOW, in the next 30 days, would like to make a change in the next 6 months)

 

 

Tip #2: You have to pick three main job search strategies for tapping into your market

 

Now that you have your plan, you should be crystal clear on what you want! Here are just a few unadvertised techniques you can utilize:

 

Growing/changing or moving companies: These are companies that are expanding, merging, acquiring other companies, are rolling out new products or services or are moving. These companies that are actively changing and/or growing offer you, the job seeker, an opportunity to offer your skills and strengths in order to help them.

 

Executive Recruiters: Identify executive recruiters that are familiar with your industry and/or level of position. They often have contracts to fill positions of which the majority will never be advertised.

 

Tip 1: If you are radically changing industries, a recruiter may not be the best source for you as they will be looking for “a match.”

 

Tip 2: If recruiters are a good source for you my absolute favorite company (they have the best value and the best reputation) for resume distribution is executive agent. You can find their link on my site.

 

Direct company contact: The secret here is in the numbers. Contacting a company directly (fully knowing they probably have multiple open positions that are not advertised) is a great way to take leadership and control over your job search. Are you interested in looking at the higher education market in your state or the top organic food manufacturers in the US? Or maybe the fastest growing healthcare oriented businesses in your city? All of these “lists” are accessible to you and allow you to easily tap right into your market of focus!

 

 

Tip #3: Manage your job search like a marketing campaign

 

Once you have your plan and have determined the best place to gather your resources and your general strategy, you must make a simple plan to move forward. Depending on your timeframe, pick the hours and the days each week that you plan to invest in your next career move. Block out those times and stick to them! Honor your commitment to your job search just like you would honor your commitment to your present employer to show up on time each day.

 

During your job search activity, keep things really simple and focus on the actions you are taking, not the results! This way you can celebrate your initial “successes,” which in the beginning are the completion of each of your daily and weekly goals. The results will unfold elegantly and abundantly and you will enjoy feeling that satisfaction of success whether you are investing in marketing yourself or basking in the warm glow of landing your third or fourth interview!

 

Be careful not to devalue the importance of this tip. This strategy is one of the main points to averting thoughts of despair and feelings of overwhelm.

 

In this segment, we have learned the basic logistics of tapping into the hidden market. In our final part – part III – I will give you three real life examples of clients that have used these very strategies and share the results they achieved.

 

 

 

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What Exactly IS the Unadvertised Job Market and WHY Should I Care? Part I

Wednesday, September 24th, 2008

 

 

Ahhhhhh….the mysterious unadvertised job market.

 

I dedicate this article to all those professionals out there who have heard about the hidden market but wonder why you should concern yourself with it.

 

This is not only a topic I love because I specialize in showing my clients how to succeed in landing a job using the unadvertised or hidden market, but a topic I can talk all day about! So I am splitting this article up into small, easy to digest sections in order to bring you the straight talk about the benefits you stand to gain by using non traditional job seeking methods.

 

So lets begin with a true or false:

 

True or false: With all the jobs listed on the internet today I don’t need to concern myself with any “hidden” job market.

 

False. That is, if you care about getting more than a measly 1-to-3% response rate from the resumes you send out using major job boards.

 

In other words, did you send out 50 resumes using job boards and you still haven’t heard anything back? Well by these standards your only problem is you haven’t begun to send out enough resumes yet…yikes!

 

The good news about these stats is that there are a whole bunch of job seekers out there that just started to feel a whole lot better about themselves. The bad news is that this proves job boards are a really depressing, hard and painful way for the majority of us to land great jobs.

 

True or false: I should only answer jobs that are advertised – because I will look stupid if I send my resume to a company when I have no idea if they need someone like me.

 

False. Way back when I had my own executive recruiting firm I remember client companies telling me “we don’t have any immediate needs right now but if you find a superstar please don’t forget about us, we want to see their resume!”

 

Not only do companies always make time for people who are “superstars” (and a lot of this has to do with the way you market yourself to them) but most companies go through at least five steps to fill a position before they will post the position to a major job board.

 

Think about it: if you have a key position that just opened up in your company is the first thing you do pick up the phone and call Monster? No of course not!

 

You get on the phone to a few trusted colleagues. You look to see if anyone already on board is qualified to be promoted to it or alert your staff to refer someone they might know. You launch an intimate grass roots campaign to try and fill this position wwaaayyy before the general public is notified. And if after a few weeks if the position is still not filled perhaps you contact a related association to post the job on their member’s only job board or you contract a recruiter.

 

 

True or false: I have heard the interview process is shorter and the salary package can be significantly higher with unadvertised opportunities.

 

True! Why? Because when you pursue unadvertised jobs you are almost always talking with the company key decision-makers right from the start. You have more creativity to sell your skills and build the value of who you can be to the company. And finally because these interviews usually lack the formality of a full blown-human resource driven candidate-search, your competition is significantly lower AND the salary terms are less likely to be chiseled in stone. I have seen this play out to my clients favor time after time!

 

 

True or false. I am not “high enough up” the ladder to seek out unadvertised opportunities. The hidden job market only applies to executives.

 

False. ANYONE and I mean even if you are right out of college can enjoy the benefits of the hidden job market. These jobs are available on all levels and in virtually all industries.

 

The trick is to hone your focus so you actually achieve the results you want. (more on that later!)

 

So why should you care about the unadvertised market? Because for you, it means more job opportunities, more market leverage, less competition, shorter interview processes and bigger offers. Golly, I can’t imagine why anyone would want to keep pumping out resumes via the internet when you can have all of this control over your next career move!

 

Stay tuned for next weeks article where I will reveal powerful tips on tapping into this market yourself!  

 

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